BTS has ignited 300% increase in the number of people listening to the K-pop group for the first time on Spotify for “Dynamite,”.
New records recorded by the Bts Dynamite song, which is the band’s first song in the English language, as the group’s listening to Spotify increased by 300%, and this is what no other kpop band has achieved in the history of the platform.
Already a hit at radio, where the song saw more than 8,000 spins between Sept. 4 and Sept. 10, per Alpha Media, and on YouTube where the official video shattered records in its first 24 hours by logging more than 100 million views, the English-language track also set a new Spotify record by receiving 12.6 million streams within the first day of its Aug. 21 release. Since then, it’s been added to more than 3.5 million playlists.
The song Dynamite was released on August 21 in the English language, and achieved unparalleled success around the world.
RM described the band’s creative process as “like making a puzzle … Sometimes we start with melodies. Sometimes we start with some just a word or a theme. But basically, when there’s an album, there’s some kind of like a theme or a keyword that comes that goes through the whole album.” Once that’s decided, “everybody gathers and we guess the tracks and melodies and lyrics,” RM added.
BTS Has Ignited 300% Increase For The First Time On Spotify